EXECUTIVE BRANDING FOR MODERN LEADERS
All leaders have experience.
Few have a brand.
A resume lists experience. A brand shapes how that experience is understood, before you ever speak. This work exists for leaders whose influence has outgrown their materials, and who need their presence to land with clarity, confidence, and intention in the rooms that matter next.
THE HIGHER YOU RISE, THE MORE YOUR STORY MATTERS.
Executive branding is the portfolio of assets you carry into the rooms that matter.
It’s a curated suite of narrative, strategic, and visual materials that define who you are as a leader—how your experience is framed, how your story is told, and how your value is recognized across interviews, board conversations, visibility moments, and senior-level transitions.
WHO THIS IS FOR
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CAREER GROWTH
For leaders moving into bigger roles who need more than a resume or LinkedIn update; they need clear messaging, stronger presence, and materials that match their level.
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HIGH-STAKES MOMENTS
For executives preparing for interviews, board conversations, visibility opportunities, or cross-functional roles where their story needs to land quickly and confidently.
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IDENTITY + MESSAGING
For people who want a cohesive narrative, stronger talking points, and a brand that reflects who they are now — not the outdated version that lives on their current documents.
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MODERN BRAND PRESENCE
For individuals who want unified branded materials across resume, LinkedIn, bio, letters, visuals, logo, and tone that hold together everywhere their name appears.
The Executive Brand Portfolio
A strategic portfolio of branded career assets designed for directors, VPs, founders, and C-suite leaders navigating growth, visibility, and high-stakes decision moments. This work clarifies your leadership narrative, aligns your materials with your level, and prepares you for what’s next—not what you’ve already done.
WHAT DO I WANT TO BE KNOWN FOR?
HOW AM I ACTUALLY PERCEIVED?
WHAT DO I STAND FOR AS A LEADER, BEYOND EXECUTION?
CAN SOMEONE CLEARLY ARTICULATE MY LEADERSHIP STORY WITHOUT ME IN THE ROOM?
DO MY MATERIALS REFLECT WHO I AM NOW, OR WHO I USED TO BE?
Choose the portfolio that matches your next move
Different leaders need different levels of support depending on where they’re headed and how visible the next move will be. These portfolios are structured in tiers to meet you at your moment, while allowing room to expand as your role, influence, and ambitions grow.
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01. Foundation
A clear leadership narrative and positioning, built once and used everywhere.
For leaders stepping into higher visibility who need clarity before amplification. This tier defines your core story, positioning, and executive presence so every conversation starts from a place of confidence and coherence.
Includes
+ Brand Strategy + Messaging
+ Executive Resume
+ LinkedIn Optimization + Positioning
This is the baseline. Everything else builds from here.
02. Presence
A cohesive executive brand that holds up across rooms, roles, and conversations.
For leaders whose experience is strong but fragmented across documents, platforms, and touchpoints. This tier turns your leadership story into a recognizable, repeatable presence—visually, verbally, and strategically.
Includes
+ Everything in Foundation
+ Executive Bio
+ Leadership Philosophy + Values Summary
+ Executive Cover Sheet
+ Visual Identity System (logo, color palette, typography)
This is where your brand becomes unmistakable.
03. Authority
A visible point of view backed by proof, perspective, and polish.
For leaders positioning themselves for board seats, public visibility, media, speaking, or category leadership. This tier builds the assets that demonstrate not just what you’ve done — but what you stand for and where you’re going.
Includes
+ Everything in Presence
+ Case Study
+ Speaker Sheet
+ Media / Board Bio
+ Vision for the Future
+ One-Page Executive Website
This is the version of your brand that travels without you.