You’re Not Average.
Stop Looking Like You Are.

Most resumes flatten high achievers into a template.
I don’t. I brand you like the leader you are — sharp, strategic, and impossible to ignore.

You’ve poured years into building your career but the document meant to sell it is flat, generic, and forgettable. Recruiters skim it in seconds, hiring managers shrug, and you’re left wondering why your results don’t match your talent.

WHY YOUR RESUME ISN’T WORKING IN 2025

Let me guess…

You’re perfectly qualified but keep getting ghosted.

You land interviews, but for roles beneath your level.

You spend hours tweaking your resume and still feel invisible.

You know you’re the perfect fit, but the doc doesn’t prove it.

Your creative portfolio shines, but your resume undersells you.


And now? You blend into a stack of hundreds. Your brilliance doesn’t translate on paper, and opportunities slip past.

The resume rules you were taught are dead.

Resumes must be 1 page. ❌
Nope. Cutting your career down just to fit an outdated rule is costing you interviews. Today, a 1-pager often undersells you and hides the proof that make you the obvious choice.

List every role you’ve ever had. ❌
Wrong. That can backfire by dating you or burying what’s relevant under noise that’s not relevant to your career story. Ageism is real; strategy is how you beat it.

Bullets should read like job descriptions. ❌
Absolutely not. Duties don’t sell. Impacts do. Every line needs to show the results you personally delivered, not what you were “responsible for.”

Present your career as-is. ❌
This is the biggest trap! A resume without positioning and reshaping is meaningless. Strategy is what turns it into a magnet for roles you want next.